How to open a tourism business. The concept of weekend tourism and its content

Introduction

tour recreational trip day off

Tourism today is one of the growing and developing sectors in the global economy. It is the link of world unity, the key path for social and economic progress throughout the world.

On this moment there is a quick way to identify more and more tourist destinations.

Weekend tours are becoming more and more popular. If the vacation is still far away, and the fatigue accumulated during work makes itself felt, then weekend tours - The best way take a break from everyday work and for a short period of time plunge into a completely different world, add a little variety to everyday life, without departing from important matters. This type tourism includes trips with the whole family, with a group of friends, with colleagues, or even romantic walks with a loved one. Weekend tours are perfect to celebrate a birthday or company anniversary.

The increase in the load on a person during the working week, the desire to have an interesting weekend makes weekend tours more and more popular. This is the relevance of the topic we have chosen.

The purpose of the course work is to identify the essence and features of the weekend tours, to organize the development of this type of recreational trip.

To achieve this goal, the following tasks will be solved:

1.To reveal the essence of weekend tours;

2.Analyze the process of developing and preparing a program for a tourist trip;

.Describe the procedure for conducting a tourist trip;

.Distribute responsibilities in the tourist group;

.Indicate the basic tourist documentation required for conducting a hiking trip.

The object of the study are weekend tours.

The subject of this course work is the creation and development technology of weekend tours.

The methodological basis of our work was the regulations and documents in the field of tourism, the work of Russian and foreign tourism researchers, data from information resources.

1. Theoretical aspects of weekend tours

.1 Essence of weekend tours

The main directions of tourism development were educational and recreational in nature; to a large extent contributed to the enlightenment and spiritual enrichment of different segments of the population, contributed to the knowledge of the fatherland and the formation of national self-consciousness.

Recreational hikes were originally designed for business people who do not have enough time for vacation. So from 1890 to the October Revolution, a tourist infrastructure(transport network, restaurant and hotel industry), numerous travel companies, clubs, bureaus, companies appear. Two main components of the tourism market are being formed - elite tourism of wealthy strata and excursion and recreational tourism intelligentsia.

In the modern pace of life, many have no time to allocate time for an excursion or tour. A great solution can be tours that can be done on a weekend. These tours provide an opportunity to get acquainted with the main attractions in just one day and have a great weekend.

Weekend tours are a 2-3 day vacation, exciting, as a rule, only one working day - Friday.

Weekend tours have a different focus:

1.cognitive tourism - does not depend on the age of the participants, only on the range of their interests.

Educational tours are divided into:

· stationary tours (stay of tourists in one city, tourist center);

· route tours (visiting several settlements, sights, built in the form of a travel route);

· entertainment tours (entertainment during a tourist trip. The main programs are sightseeing and entertainment.

Recreational tours can be:

· periodic or one-time - organized for holidays, during vacations or for traditional festivals;

· regular - tours to specially created places of permanent entertainment.);

2.Ecological tourism - includes both small educational tours for schoolchildren and regular tourist programs in national parks and reserves;

3.Business tourism - tourist trips for business purposes.

Despite big variety types of tourism, the greatest demand among the population is for recreational trips on weekends.

1.2 Organization, preparation and conduct of recreational trips within the framework of the day off

The important points of organizing and conducting recreational trips are determined by the organizers of the trip themselves (tourist companies or leaders of amateur trips), based on the goals and objectives set for the trip, safety requirements, the availability of organizational and material resources, etc. Thus, the very effectiveness of achieving the goals of each specific the campaign will dictate the basic requirements for its organization and conduct.

During the preparation of a recreational trip, tourists solve a number of organizational issues:

· Choice of hiking area;

· Development of the route of the hike (threads of the route);

· Acquisition of the marching group and distribution of duties in the marching group;

· Drawing up a calendar plan-schedule of the trip;

· Choosing the necessary hiking equipment;

· Drawing up a camping diet and determining a camping diet;

· Preparation of the necessary travel documentation (if necessary).

When choosing a hiking area, consider:

· goals and objectives set before the campaign,

· the composition of a particular hiking group (age, health status, aspirations and wishes of the participants),

· the amount of free time available to the participants of the trip.

For recreational and health-improving trips, an area is selected that will allow the best way to fulfill the tasks of rehabilitation, full rest of participants in the natural environment. Cognitive tasks can also be successfully combined with recreational tasks - expanding the horizons of the participants, their knowledge of nature, the cultural and historical heritage of their ancestors, etc. Usually such trips are made "according to native land”and pursue, among other things, local history goals.

In addition, the choice of the area is determined by the presence of target recreational and educational objects of the visit, which will cause the greatest interest hike participants: local sections of the route with the most beautiful landscapes, picturesque lakes or groups of lakes; rivers, attractive sites forest areas(pine light forests, groves of broad-leaved trees), etc.

In the area of ​​the hike, there should be convenient points for approaching the beginning of the route and points of departure from the end of the route. The hiking area should have good "passability" - it is desirable that it includes a fairly dense network of forest, field roads and trails suitable for hiking, cycling. In this case, the participants, when moving along the route, will not experience physical and emotional overload. In addition to these criteria, we note that the hiking area must contain a sufficient number of sources pure water for catering; places convenient for organizing accommodation and recreation for tourists (including equipped tourist camps). The most common type of recreational hiking is weekend hiking. Therefore, the limited hiking time also leaves an imprint on the choice of the hiking area: recreational areas are selected from among the participants close to the place of residence.

After choosing the area of ​​the campaign, according to the available cartographic material and other information, a specific route of the campaign (route thread) is developed. The route thread, developed according to the topographic map of the hiking area, is the following sequence of landmarks:

starting point;

· landmarks of daytime crossings;

· places of tourist halts;

finishing point.

In the case of marked routes, the route thread is not only marked on the map, but is somehow marked (marked) on the ground.

The choice of the hiking area and the development of the route are the defining tasks of the preparatory period.

When developing a route for a recreational trip, the following creative work is carried out with a topographic map and other information materials:

· the required length of the route is determined (taking into account the composition of the group, the intended goals of the trip);

· from all those present in the area of ​​the hike, specific target recreational and educational objects of the visit are selected;

· specific points of arrival (points of the beginning of the route) and points of departure of the group from the route are determined, convenient for reaching the intended recreational and educational objects of visit;

· places for organizing bivouacs and large halts are determined, which should meet the tasks of safety, rest and recreation of participants to the maximum extent, as well as the implementation of excursion and educational tasks;

· the tactical scheme of the route is determined (linear, circular, with sections of radial movement);

· ways to reach the planned main recreational and educational objects and points for organizing lunch halts and bivouacs (the route of the group's movement) are determined;

· the route, as a result of the above actions, is divided into separate, feasible for the participants, daily transitions of a certain length;

· on daytime crossings, reference points are outlined for accurate movement along the route (point, linear, areal).

At the preparatory stage, a schedule can be drawn up. In fact, with this document, the leader of the trip answers the questions: what does the group do and where is the group on certain dates and times of the trip. In particular, it is the schedule that determines the date and time of arrival at the beginning of the route and departure from the end point of the route; the number, dates and places of organizing days and half days on the route, the dates of overnight stays at the designated points and the length of certain daytime crossings.

In addition, the schedule specifies:

· visit dates and time spent on recreation at recreational facilities;

· tour times (museums, nature reserves, individual cultural, historical and natural monuments) and other recreational activities (competitions, games, beach and swimming holidays, etc.).

In the general case, there are no standard requirements established by regulatory documents for the organization and conduct of recreational trips, except for the case of trips with students. For hikes with students, the Ministry of Education has prepared a special “Instruction for organizing and conducting hikes with students”. Neither this nor other regulatory documents regulate the quantitative parameters of a recreational hike (the duration of the hike and the length of the route), the choice of the hiking area, the recruitment of the hiking group, the choice of equipment and the order of meals for participants in hiking conditions, etc.

Hikes are carried out in accordance with the "Rules for organizing and conducting amateur tourist trips and trips on the territory of the Russian Federation."

The route sheet or route book (Appendix 1) is the most important tourist document.

The primary purpose of documentation is to promote safety tourist travel. Route documentation allows you to control the movement of groups on the route, makes group members analyze their actions in the process of preparing and submitting a trip report, learn from their own mistakes and teach others.

Documentation may have artwork containing the logo and name of the organization that ordered the forms. This is especially true for the route sheet, route book and control note.

Itinerary documentation must be provided to all organizations conducting trips.

1.3 Distribution of responsibilities in the tourist group

The organization of a tourist trip certainly includes the acquisition of a group. A recreational hike group is formed on the basis of a common interest and desire to take part in a specific tourist event. In the case of weekend trips and recreational and health trips, the health status of the participants can serve as a limitation (it should allow physical exercise campaign). It is recommended to complete a group of participants of approximately the same age and social status (then a common interest and ease of communication is achieved. At the same time, it is known from tourist practice that the effectiveness of managing a group and achieving the goals of the trip will be maximum if the group of tourists does not exceed 12-15 participants. In the case of more massive hikes, it is advisable to divide the entire hiking group into “departments” with their own tourist leaders (instructors).

In tourist groups, where participants independently organize a trip, their functional duties are distributed among them.

1.The group leader is the most experienced and respected tourist or trained instructor. He is responsible for everything that happens during the trip, including safety.

2.The food supply manager is responsible for the preparation of meals, caloric content, variety, organizes the purchase of products, their packaging, controls their consumption on the way.

.The duties of the deputy head or supply manager for equipment include the selection and preparation of tents, stoves, other group and special equipment.

.The doctor monitors the condition of tourists and, if necessary, provides medical assistance.

If the size of the group is sufficient, individual tourists are instructed to keep a diary of the trip, take photographs, they allocate a repairman, and in children's and youth groups - responsible for the cultural program of the trip. All these duties will allow tourists to spend more interesting time on the route and provide assistance to the leader.

In commercial tourist groups, which are organized either by travel companies or guides engaged in organizing active types of tourism, the instructor of the trip performs the functions of the leader. The distribution of duties in the campaign is voluntary.

So, we note that tourism, which arose and developed as an objective social need, gradually established itself as one of the important means of educating people. In its development, the formation of prerequisites for organized group (collective) hikes and trips can be traced; approval of campaigns as a means of education; the formation and subsequent development of tourism as a socio-social phenomenon that successfully contributes to the integrated solution of educational, educational, recreational and sports tasks.

2. Providing services to tourists as part of a recreational weekend trip

.1 Designing a model of a recreational trip within the framework of a day off

When developing and designing a program for a recreational hike on a day off, it is necessary to rely on GOST R 50681-2010 “Tourist services. Design tourism services» and other regulatory documents.

This standard establishes the procedure and rules for the design of tourism services, including those that make up this tourism product.

The program of a recreational weekend hike must fully comply with the requirements of this standard.

This standard is applied by legal entities, regardless of their organizational and legal form and form of ownership, individual entrepreneurs providing tourism services and / or services for the development of technical documents in the field of tourism.

In accordance with GOST R 50681-2010 “Tourist services. Designing Tourist Services” we have created a model of a recreational hike as part of a weekend.

"Country of snow-white paths" - weekend ski trip.

In accordance with the provisions of GOST R 53522-2009 “Tourist and excursion services. Basic Provisions”, the activity of a tourist organization includes the provision of tourist services of the following types:

· security services on tourist routes;

· provision of information materials, tourist schemes, route descriptions, natural obstacles;

· training services for special tourism skills;

· consulting services, including issues of organizing recreational trips and ensuring safety on tourist routes, etc.

.The purpose of the recreational trip: cognitive - improving;

.Duration of the recreational trip: 2 days;

.Length of the recreational hike route: 37 km (1 day - 21 km, 2 day - 16 km);

.The region in which the recreational trip is carried out: Moscow region;

.The thread of the route of the recreational hike: Kalistovo - Lugovaya - Gerasimikha - Beklemishevo - Sboevo - Morozki;

.Starting point of the recreational trip: railway station "Kalistovo";

.End point of the recreational trip: railway station "Morozki";

.List of stops on the route: Lugovaya, Moscow, Beklemishevo, Sboevo;

.List of overnight stays: Moscow;

.Date of the recreational trip: 01.11.14 - 02.11.14;

.Number of people in the group: 9 people aged 40 to 50 years.

The itinerary of the recreational weekend hike consists of:

Day 1. Saturday. 01.11.14

:40-meeting at Komsomolskaya ring road in the center of the hall.

After purchasing tickets, you need to get by train to the station "Kalistovo".

Arriving at your destination, you should check the serviceability of the equipment, and then start moving along the route.

During the hike, the instructor describes the life and habits of the forest dwellers, tells interesting hunting stories.

:00-stop for lunch near the village of Lugovaya. (Lunch includes Solyanka soup, rye bread, jelly).

A few kilometers of a leisurely path is the monastery "Sisterhood in the name of St. Ignatius of Stavropol".

The monastery provides accommodation in five standard rooms (the room includes a bathroom combined with a toilet; two beds; color TV; air conditioning, free WI-FI). After accommodation in the rooms, a tour of the monastery is provided. (Introduction to the daily routine and life in the Sisterhood visiting the icon-painting workshop of the Sisterhood, listening to poems and works of the sisters).

In the courtyard prohibited: smoking, drinking alcohol, swearing.

Dinner is provided after the tour. 19:00 (Dinner includes buckwheat porridge with mushrooms, lemon-honey kvass) and entertainment program until 23:00. (Songs of nuns, poetry reading, Russian folk dance training, round dances).

Day 2. Sunday. 02.11.14

The day doesn't start too early.

:00 - breakfast. (Breakfast includes tea, pancake cake)

:00 - exit to the route of the hike.

The route passes through forest paths, fields, slopes, long gently sloping hills. In some places the route passes villages.

:00 - stop for lunch near the village of Beklemishevo. (Lunch includes chicken soup, rye bread, ham, sweets, tea).

:00 - stop for a snack after passing the village of Sboevo. (Snack includes tea, chocolate, fresh apples).

19:30 - arrival at the Morozki railway station.

The Russian Orthodox Church "Sisterhood in the name of St. Ignatius of Stavropol" (Moscow) is a co-executor for accommodation, meals and leisure activities for tourists. Agreements have been concluded with this co-executor that guarantee the accuracy and timeliness of the provision of tourist services. The organizer is the Tourist ADVENTURE CLUB, on the website of which (#"justify"> .2 Development of a recreational trip itinerary

The choice of the hiking area is based on the analysis of topographic maps, diagrams and other information documents containing information about sightseeing objects in the hiking area, natural monuments, tourist sites etc.

When choosing an area for any campaign, one should, first of all, take into account the goals and objectives set for it. Accordingly, for recreational trips, an area is selected that will best fulfill the tasks of improving and resting the participants in the natural environment. Cognitive tasks can also be successfully combined with recreational tasks - expanding the horizons of participants, their knowledge of the geography and nature of their native land, the cultural and historical heritage of their ancestors, the traditional way of life of the local population, etc.

From this point of view, the most optimal areas for a recreational trip are the territories with the greatest recreational potential. Territories with a pronounced recreational potential are territories not polluted by economic activity, containing large forest areas (light pine forests, broad-leaved forests); picturesque landscapes, with a well-defined relief and observation points; hydrographic objects (rivers and lakes suitable for swimming and recreation). This is the above set. recreational resources and recreational and educational facilities necessary for the formation of a tourist product. The mere presence in such areas brings a huge boost of energy to a person, and if the trip is accompanied by an ecological, local history excursion, it gives tourists new knowledge about their region.

A recreational and health trip provides for mandatory, but limited and calculated taking into account the gender, age of the participants in the trip, their state of health, physical activity. The movement of participants along the route should not lead to their excessive physical, mental fatigue, should cause them a feeling of slight pleasant fatigue and satisfaction from the physical work performed. Therefore, the area of ​​the recreational hike should be "convenient" to achieve the goals of recreation. Convenient ways of approaching and leaving the tourist group (rail, road) should lead to it; it must contain a choice comfortable, easy-to-walk roads and trails. This is one of the conditions necessary for the formation of a recreational tourism product.

It is desirable that the hiking area provides other opportunities for have the best holiday hikers. From the point of view of environmental protection and maximum comfort for the participants of the recreational trip, the hiking area has an advantage, which contains equipped places for tourists to sleep and rest. Moreover, such tourist camps are usually arranged in the most picturesque places suitable for recreational purposes with the presence of clean water sources. The presence in the area of ​​specially equipped or suitable for equipment by the group of places for overnight stay and rest tourists and a sufficient number of sources of clean water for catering.

When choosing a recreational trip area, an important factor is the amount of free time that participants have, their potential material (financial) costs. Therefore, they try to choose the area of ​​such a trip closer to the place of residence, reducing the time and material costs of travel.

After choosing a hiking area, according to the available cartographic material and other information, tourists develop a specific hiking route (route thread).

Points of large lunch breaks must be marked in places that are safe and with the presence of clean water suitable for preparing hot meals. At the same time, one should try to choose the stops not only suitable, but also potentially the most suitable for a good rest. It can be a lake with the possibility of fishing and swimming in the summer; a picturesque high bank of the river, a place suitable for recreational competitions, etc. It is convenient that the places for lunch breaks are marked next to the sightseeing or recreational objects planned for visiting. If the hike passes through the territory of the national park, or other well-known recreational areas, tourist rest points can be specially equipped and marked on the tourist map. When developing a route for a ski trip, you can not "tie" the resting places to the water sources marked on the map. To organize stops, in this case, forests should be found on the map. Here, tourists are provided with protection from the wind and firewood for stopping in winter conditions.

Based on the location of target recreational facilities in the selected area and convenient start and finish points for the trip, tourists determine the optimal tactical scheme for building the route:

· linear - the route is not closed, it has different, remote from each other, start and finish points;

· ring - a single point of start and finish;

· combined - a route that includes ring sections on a linear whole route or sections of radial movement (radial exits are carried out from the halt to the target objects and then return to the starting point along the same path. The use of radial movement on the route allows tourists to effectively conduct sightseeing, enjoy more fully unique natural objects (they are not burdened with traveling cargo, are not bound by narrow time frames)).

The main thing is that the chosen tactical scheme most satisfies the solution of the set recreational tasks on the route.

Based on the analysis of cartographic and other information, specific ways of moving to excursion, recreational objects and places of rest are outlined. Forest, field (but not highway, automobile) roads are outlined on the map, going in the right directions, other linear landmarks for movement (clearings, river banks, etc.). In a recreational trip, preference should be given to forest or field roads and paths marked on a topographic map, convenient for tourists (if they are known to the leader or described in special materials). It is necessary to limit the length of crossings along clearings and off-road.

Thus, a specific line of motion for a day trip is determined on the map. It is important that this line runs through the territories containing the recreational resources of the region.

Within the limits of the daily transition, a number of reference points for movement should be outlined. These landmarks will be needed in order to confidently navigate and adhere to the intended route.

Various landmarks of the area serve as reference points for the route:

· point (crossroads, individual buildings, bridges, etc.);

· linear (roads and clearings used for movement or crossed during movement, river banks, boundaries between forests and fields, etc.);

· areal (settlements, lakes, small forests).

In conclusion of the “rough” work done, the planned route as a whole should be evaluated:

· the suitability of the point of arrival to the beginning of the route and the point of departure;

· the attractiveness of the selected recreational and educational sites, the convenience and reliability of the chosen routes to them;

· consistency of the chosen tactical scheme of the route, places of organization of stops, etc.

Based on the scale of the map, it is necessary to carefully measure again the length of all planned daily crossings; determine the total length of the route and compare it with the intended parameters for a specific group of tourists. If necessary, the necessary adjustments are made to the planned route, and the final line of the route is plotted on the map indicating the start, finish and places of all field halts with a conventional sign (D).

2.3 Determination of quality control methods, safety of designed tourist services

In accordance with GOST R 52113-2003 “Public services. Nomenclature of quality indicators”, this tour program fully meets the requirements of regulatory documentation and consumers, a high indicator of the safety of life and health of participants in a recreational trip is determined, the compliance of which with the established requirements is the main condition for recognizing this service as a quality one.

Also, on the basis of the above standard, an analysis of draft documents for tourism services was carried out by specialists - representatives of the relevant functional units of the tourism organization. Independent experts were involved.

Analysis of draft documents is aimed at identifying and timely elimination of inconsistencies.

Approval of project documents for tourism services is carried out by the head of the tourism organization.

In the case of designing a service at the request of the customer, technical documents for the designed tourist services are agreed with the customer.

Changes and additions made to the design documents are approved by the head of the tourist organization and agreed with the customer if the design was carried out at his request.

Analysis of the draft documents confirmed:

· compliance of the established characteristics of the designed service with the requirements of safety for the life and health of tourists, as well as environmental protection;

· compliance with the requirements for the processes of servicing tourists with the designed characteristics of services;

· the effectiveness of methods for monitoring the quality of tourist services and the objectivity of assessing their characteristics.

The tourist organization has concluded agreements with partners providing accommodation, catering and security services for tourists, as well as providing an entertainment and animation program for tourists' leisure.

Contracts were concluded with organizations that ensure the safety of tourists on the route. In accordance with GOST R 50644-2009 “Tourist services. Requirements for ensuring the safety of tourists”, the safety of tourists is ensured through the implementation of a set of measures of an organizational, technical, diplomatic, financial, law enforcement and other nature aimed at reducing risks to an acceptable level, by clearly delineating and fulfilling responsibilities by all participants in the process of providing tourist services and compliance by tourists personal safety requirements.

Conclusion

Summing up, we note that tourism, which arose and developed as an objective social need, gradually established itself as one of the important means of educating people. In its development, the formation of prerequisites for organized group (collective) hikes and trips can be traced; approval of campaigns as a means of education; the formation and subsequent development of tourism as a socio-social phenomenon that successfully contributes to the integrated solution of educational, educational, recreational and sports tasks.

Tours within the framework of the day off have become the most relevant in our time. Weekend tourism is a very broad concept that includes a wide variety of types of recreation.

An important component of weekend tours is the organization, preparation and conduct of trips, the systematic implementation of which ensures the achievement of goals, the solution of educational, educational and sports tasks with the maximum health effect and complete security hikers.

Before starting a hike in a tourist group, it is necessary to distribute the responsibilities of all participants.

Organization, preparation and, directly, the campaign is carried out on the basis of tourist documentation. Documentation helps to ensure the safety of tourists, allows you to control the movement of groups on the route, makes group members analyze their actions in the process of preparing and submitting a trip report.

The process of designing tourist services consists of several stages.

The first stage of designing is drawing up a model of a tourist service.

The second stage of designing a recreational trip program is to establish normalized characteristics/indicators for this tourist service.

The choice of the hiking area is based on the analysis of topographic maps, diagrams and other information documents containing information about sightseeing objects in the hiking area, natural monuments, tourist sites, etc. Based on the analysis of cartographic and other information, specific ways of moving to excursion, recreational objects and places of rest are outlined.

Thus, a specific line of motion for a day trip is determined on the map.

The third stage of designing a recreational weekend trip should contain in the documents regulating the conduct of quality control, the established methods and forms of control for compliance with the designed characteristics.

The result of the analysis of draft documents is the clarification of the content of technical documents for the designed tourist services.

In the course of writing the term paper, we determined the essence of recreational trips, examined in detail the features of organizing and conducting weekend tours, compiled a model of a recreational trip tour within the framework of the weekend, corresponding to all regulatory documentation.

Thus, the goal of the course work, set by us, has been achieved.

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Introduction ................................................ ................................................. ...... 2

1. Zarinsky district ............................................... .......................................... 4

1.1 Geography and economics of the region............................................... ................ 4

1.2 Historic landmarks of the area .............................. 10

2. Weekend tours and their implementation in the Zarinsk region ............... 15

2.1 Weekend tours............................................................... ................................ 15

2.2 Possibility of their holding in the Zarinsk region .............................. 20

Conclusion................................................. ................................................. 29

Bibliography............................................... ............. thirty

Introduction

Altai Krai is located in the center of the big continent Earth - Eurasia. The southeastern outskirts of the West Siberian Plain and the highest and most significant part of the Altai mountain region are located on its border. Travelers will find here the mirror-like expanse of emerald lakes, and vast expanses of now plowed steppes, pleasing to the eye birch copses, forests of pine, larch, and cedar. A dense network of rivers cut through our lands.

Altai, as our region is usually called for brevity, is an important economic region of Russia with diversified agriculture and a large and diverse industry. With the commissioning of the Zarinsk coking plant, ferrous metallurgy also received a residence permit in the region (of course, during the current crisis, all this is going through hard times). In the Altai Territory, the most major rivers Biya and Katun, merging, form one of the main Siberian rivers Ob. There are 13 thousand lakes on the territory of the region, and the largest of them is Kuldinsky (728 sq. km). These rivers will satisfy the most demanding fan of extreme tourism alloys. In the Altai Territory there is a relic Savushinskoye Lake, unique pine ribbon forests (the only ones in the world) stretching for hundreds of kilometers, bottomless caves that have preserved traces of ancient people (according to many scientists, the first man appeared in Altai). The famous resort of federal significance Belokurikha with its famous radon baths, as well as the city of Yarovoy with its therapeutic mud. So if you want to relax and improve your health, then Altai is simply created for you. In the Altai Territory, two types of landscapes prevail: in the east - mountainous, in the west - steppe, large areas are occupied by taiga massifs. The taiga wilderness and lake surface, rich in game, will be appreciated by real fishermen and hunters. Bears, wolves, hares, elks, lynxes, cranes, hazel grouses, capercaillie, cranes, bream, roach, crucian carp, sturgeon, grayling, sterlet, ruff are found in Altai.

To achieve this goal, it is necessary to solve the following tasks:

get acquainted with the natural and economic features of the study area;

study the history of the Zarinsky district;

to analyze the possibilities of holding weekend tours in the area.

Tourism (from French - walk, trip) is a journey to free time, one of the types active rest, which has now become an entire industry, a global industry. The main functions of tourism are reproducing, cognitive, and also the function of self-expression. All these functions are closely interconnected, complement and accompany each other, allowing for a modern approach to tourism as a program service.

1. Zarinsky district

1.1 Geography and economics of the area

The Zarinsk region of the Altai Territory is located in the northeastern part of the region, bordering on the Kemerovo region, Zalesovsky, Kosikhinsky, Kytmanovsky and Pervomaisky regions. Area - 5.2 thousand sq. km. The population is 22.0 thousand people: Russians, Germans, Ukrainians, Belarusians, Kazakhs, Mordovians, Chuvashs, Altaians. In 1979, the Sorokinsky district was renamed Zarinsky, administrative center moved to the city of Zarinsk (a city of regional subordination). It is located on the Chumysh River, 100 km northeast of Barnaul. Founded in 1970 as a working settlement. The district consists of 50 settlements, the largest ones are: Tyagun, Golukha - the population is more than 2 thousand people, Khmelevka, Smaznevo, Novomanoshkino - more than 1 thousand people.

On the territory of the district there are deposits for the extraction and production of cement, brick: brick loam, expanded clay, mineral paints, building stone (crushed stone), limestone (including cement). There is also a gold deposit in the area.

The climate is continental. average temperature January - minus 17.7, July - plus 19.2. The annual amount of atmospheric precipitation is 450 mm. Soils - chernozems, gray forest. Grow - fir, spruce, cedar, birch, aspen. They live - elk, roe deer, fox.

There are 53 active peasant farms and 14 collective farms on the territory of the district. The main direction of the economy is agriculture, industry is developing:

crop production: wheat, rye, millet, buckwheat, oats, barley, leguminous crops, sugar beets, fiber flax, sunflower, potatoes;

production of livestock products: meat of cattle, pigs, poultry; milk; egg, honey

The largest coking plant in the region is located on the territory of the region; enterprises for the processing of agricultural raw materials; timber extraction and timber processing enterprises; cement factory; social organizations: 31 schools, 10 kindergartens, 34 village houses of culture and clubs, 34 libraries, 2 music schools, 3 hospitals, a museum of local lore.

Highways Barnaul - Kemerovo, Zarinsk - Biysk, as well as a railway linking Altai with Kuzbass pass through the territory of the district. Zarinsk is connected by highways with Barnaul and Biysk.

During January-June 2008, the livestock sector of the district produced: milk - 15502 tons (108.1% against January-June 2007), eggs - 3130 thousand pieces. (102.6% against January-June 2007). Cattle and poultry sold for slaughter in live weight 1303 tons, which amounted to (94.0% compared to January-June 2007). The sown areas of the main agricultural crops in farms of all categories for the harvest of 2008 amounted to: grain crops - 51415 ha (106.1% by 2007), sunflower for grain - 2373 ha (2.2 rubles by 2007), potatoes - 1355 ha (106.8% by 2007), vegetables - 163 ha (116.4% by 2007) .

The volume of industrial production for January-June 2008 is 882,021 thousand rubles, per capita - 41,802 rubles, the index of industrial production is 131.9, the level of investment in fixed capital - 78,022 thousand rubles. (volume index - 109.5), commissioned residential buildings - 544 sq. m (in% to January-June 2007 - 94.3), the amount of work performed on its own by the type of activity "construction" - 14 thousand rubles. (index of physical volume - in 1.9r).

The output of the main types of products in kind in January-June 2008 amounted to: heat energy - 31.7 thousand Gcal., timber removal - 13.3 thousand dense cubic meters. m, timber harvesting - 13.3 thousand cubic meters. m, lumber - 8.7 thousand cubic meters. m, non-metallic building materials - 211.7 thousand cubic meters. m, garments in actual prices - 807 thousand rubles, confectionery - 4.5 tons, bread and bakery products - 421.2 tons, pasta - 0.5 tons, cheeses and cottage cheese - 35.5 tons, whole milk products (in terms of milk) - 1325.4 tons, animal butter - 15.0 tons, fatty cheeses (including cheese) - 30.9 tons, flour - 898 tons, cereals - 524 tons.

The retail trade turnover amounted to 118,580 thousand rubles. (volume index - 112.2). The volume of paid services to the population - 25126 thousand rubles. The volume of household services to the population - 669 thousand rubles.

The number of registered economic entities of all types of economic activity as of July 1, 2008 amounted to 214 units. (in % as of July 1, 2007 - 98.6%). The financial activity of the district's enterprises brought profits of 144,896 thousand rubles, the share of profitable organizations - 88.9%, the share of unprofitable organizations - 11.1%.

Accounts receivable as of July 1, 2008 - 380,576 thousand rubles, accounts payable - 431,221 thousand rubles. As of July 1, 2008, enterprises' debt under credits and loans is 740,197 thousand rubles. The average monthly salary of one employee in the region for January-June 2008 was 6904 rubles (142.1% against January-June 2007). As of July 1, 2008, 632 unemployed people were registered in the labor market. (by July 1, 2007 - 100.6%), citizens looking for work - 639 people. (by July 1, 2007 - 101.6%), the unemployed who were assigned unemployment benefits - 457 people. (by July 1, 2007 - 101.6%).

In the north-east of the region, a strip of wavy relief of the Pre-Altai foothill plains separates Western Siberia from the Altai Mountains proper, the Salair ridge stretches. Its relief, which survived a long tectonic history, was relatively recently (about 10 million years) renewed by neotectonic movements, which manifested themselves in arched uplift and block movement of giant masses of the earth's crust. These young movements were accompanied by intense erosional dissection, which almost completely destroyed the remains of the once hilly, so-called peneplainized, surface. Altai is western edge a powerful belt of mountains of Southern Siberia, raised in the form of a huge dome to a height of more than 4000 m. Erosion and glacial processes modeled tectonic structures and determined the modern appearance of the relief with a complex of tectonic glacial and water-erosion forms.

Salair Ridge - a plateau-like upland in Kemerovo, Novosibirsk regions and in the Altai Territory. The Kuznetsk Basin is limited by a length of about 300 km. This is a low-mountain range with a gently sloping and hilly-ridged relief. highest height ridge 621 m (mountain Kivda). Here falls a lot more precipitation compared to the adjacent steppes. Significant spaces in the axial part of the ridge are occupied by black taiga (fir-aspen-birch forests), which are separated in the west from the Chumysh valley by a wide strip of forest-steppes with birch pegs. The low-mountain part of the region is sparsely populated and does not have good roads. In winter, snow cover sets up early here, and by the end of winter it often reaches a height of 1.5-2 m. On the slopes of the Salair Ridge, among the stones and shady taiga thickets, hundreds of streams and rivers run. River valleys are the most interesting and picturesque places of Salair. The main river of the Salair Ridge, flowing through its very heart, is the Berd. The channel of the Berdi is winding, replete with long sandy stretches. The current is mostly calm. The second largest Salair river is the Suenga. Suenga is also very picturesque. It often has violent rifts. Grayling is found in the Salair rivers. This fish is typical for mountain rivers. On Salair there are a number of plants rare for Siberia.

In spring, the slopes of the Salair Ridge are a luxurious carpet of primroses. The snow has not yet completely melted, and from under last year's foliage, wonderful flowers are already making their way towards spring - kandyk, Altai anemone, goose, corydalis, backache. European hoof is a relic plant that has been preserved on the Salair Ridge since the era when the climate in Siberia was much milder and broad-leaved forests prevailed. Taiga is very beautiful in autumn. The evergreen color of pines and firs is complemented at this time by the yellow, orange and red tones of deciduous trees. Here and there, among the foliage, bright lights of the fruits of mountain ash, raspberries, rose hips, and currants glow. A large number of snow in winter and wet Salair summer contribute to the gigantic growth of grasses. Even ordinary plants sometimes reach huge sizes here and form impenetrable thickets - real grassy jungles. Forests meet on Salair different types. Most often these are mixed forests. In some places they are dominated by bright cheerful birches, sometimes pine forests come across. Salair is characterized by extensive areas of pure aspen forests. IN hard-to-reach places the dense impenetrable taiga, consisting of fir and aspen, has still been preserved. These gloomy dark coniferous forests are called black or black taiga in Siberia. In such a forest, dampness is always felt and twilight prevails - here is the kingdom of mosses, ferns and lichens. The mob is gloomy, gloomy, littered with deadwood. These are typical bear spots. It seems that the owner of the forest is about to emerge from the thicket. The most beautiful and valuable in Salair are areas of pure fir forest. In recent decades, fir forests have suffered greatly from the activities of logging companies. There are practically no large areas of fir left. One of the islands of fir forest has been preserved in the vicinity of the former village of Kotorovo. The natural monument "Black Forests of Prisalairya" is organized here. An ecological trail has been laid along the territory of the natural monument, which is used by scientists exploring the biocenoses of the Salair taiga. In this untouched corner of the black taiga, there are interesting representatives of the fauna, such as, for example, this leggy owl. The fauna of Salair is very rich. First of all, insects attract attention - the ubiquitous ants, forest bugs, bright and bizarre butterflies. On Salair there are a number of rare insects, for example, the Apollo butterfly, listed in the Red Book of Russia. In the taiga, on dead tree trunks, the work of longhorn beetles and bark beetles is clearly visible. They tirelessly process the trunks of dead trees. Humid, rich in herbaceous vegetation, the Salair taiga creates ideal conditions for the existence of the taiga tick, a carrier of encephalitis. There are many ticks on Salair. What can you do - taiga - there is taiga. And in the real taiga there should be bears. Sometimes you can even see them. You should not linger here for a long time - the bear cub's mother may be nearby. Bats can be found in caves and hollows. All species of bats living in our region are listed in the Red Book. Scientists are studying these peculiar animals, developing measures for their protection. The Salair taiga is an abundance of birds. More than a hundred species of birds live and breed here. The blue nightingale is one of them. He made his nest at the edge of the forest. The female will incubate a clutch of 5 greenish eggs for about two weeks until the chicks appear.

Mountainous conditions and the ability to quickly get from Barnaul (4 hours by train) attract here, especially in winter, many tourists. It is possible to carry out skiing and hiking I-II categories of complexity. The Salair river network is very dense, but the largest streams, with the exception of Chumysh, are suitable for rafting only during the snowmelt period: in late April - May. Among the natural monuments is a unique relic linden grove on the river. Uksunay.

1.2 Historic landmarks of the area

The historical potential of Zarinsk, although not great, is very diverse. Firstly, it is of course the city of Zarinsk itself. Zarinsk is the youngest city in the Altai Territory - it was formed by the merger of the station village of Zarinskiy and the regional center of Sorokino on November 29, 1979 by the Decree of the Presidium of the Supreme Soviet of the RSFSR.

The first Russian peasants began to penetrate the region only at the end of the 17th century. At first, individual peasants and fugitives arrived here for the purpose of crafts, and from the beginning of the 18th century, groups of "bugrovschikov" began to penetrate - treasure hunters in ancient burial mounds. Gradually, settlers began to settle on new lands. Reliable news about Russian settlers in this territory dates back only to 1716. The Russian ambassador of Dzungaria, Ivan Cheredov, wrote in a report that in 1716 the nomads, along with the Teleut yurts, burned many villages belonging to Russian peasants on Chumysh. Thus, in 1716, Russian peasants already lived in the region. It is recorded in the regional archive that in 1722 the first village of Ozerno Titivo (now Ozernaya) was formed. In subsequent years, many other settlements arose, which are now the centers of state farms and collective farms.

Before the emergence of the city, there were two settlements on this site - Kamyshenka and Sorokino. The village of Sorokino has been leading its history since 1748. By the time Zarinsk appeared, administrative and economic organizations were located in Sorokino, a number of objects were built: a brick factory, a brewery, a three-story school, a cinema "Mir", a library, a kindergarten "Teremok", a House of Culture and a House of Life, a sanitary and epidemiological station, veterinary clinic, road construction department No. 2, shops, as well as a recreation park with carousels and a dance floor. One after another, twelve apartment buildings were built in the center of Sorokino. And in 1962, a water pipe was laid.

On the site of the current Zarinsk, the commune "Dawn of Communism" was created. Its organizer - Ivan Bolshanin was able to unite like-minded people. They built a pig farm, created an apiary, opened a reading room, sent walkers to Moscow for a tractor. Despite the fact that the kulaks captured and killed the organizers, the commune lived on. In 1929, she switched to the charter of the collective farm. Later, on its lands - the fields of the Sorokinsky state farm were located. So, the current city included two villages and a state farm.

Russia is a great railway power. The presence of a dense network of railways, especially in the European part of the country, makes it possible to organize railway tour routes that are diverse in geographical location, form and content.

When organizing tourist routes by rail, it should be remembered that railway network our country is divided into several roads according to the territorial principle. More developed European part Russia, less - Eastern (Siberia and the Far East). The construction of the Altai-Kuzbass railway line was completed in 1953, a station was built with railway station, which was named "Zarinskaya".

In the formed near-station settlement, a number of industrial and communal warehouse organizations associated with agriculture and forestry of the region, such as: a butter and cheese plant, a grain receiving point, an elevator, a sugar beet station, agricultural machinery, and the Chumysh rafting office, arose. In 1958, the settlement received the status of a "working settlement". And in 1961, the construction of the second track of the railway and the electrification of the village was completed. In the same year, a bridge across the Chumysh River was built.

In March 1968, the task was approved for the development of a project for the construction of a coke plant. In the fall of 1971, a master plan was drawn up and agreed upon. In the summer of 1977, the construction of the first coke oven battery began, and in 1981 the first Altai coke was produced.

Archeology in the area - petrographic analysis of stone material suggests that the Paleolithic inhabitants of the valley of the river. Chumysh used local stone. At all points, the ancient man carried out the primary sorting of the material. The production involved dark-colored, fine-grained, siliceous varieties of rocks with approximately similar physical and mechanical properties. Siliceous varieties of siltstones, tuff siltstones, and mudstones attracted particular attention. Sandstones and tuff sandstones of fine and fine-grained structure from dark gray to green, as well as microquartzites from black to green of various origins, were used somewhat less frequently. At the Pobeda-1 and Kolonkovo-8 sites, side-scrapers were found, decorated on semi-primary flakes chipped from microquartzite pebbles.

In the Zarinsk region, in the valley of the river. Chumysh is a man-made cave Orthodox church. It was created at the beginning of the 20th century by the monk Daniel, who put 12 years of his life into this ascetic work. Underground cells, galleries, labyrinths have a total length of about 250 m and are very similar in layout to the Kiev-Pechersk Lavra. The largest room is the altar room measuring 4 x 5 m with a domed ceiling. V.V. Kokshenev (former methodologist of the Youth Center of the Zheleznodorozhny district). He and his guys spent more than one day exploring the area. During the research, the burial of a little girl was discovered. Her doll was buried with her, the headdress of which resembled the traditional headdress of the Indians of North America. This burial once again confirms that North America was inhabited by immigrants from Russia, and more precisely from Western and Eastern Siberia. Anthropologist Turner, an adherent of the three-stage settlement of America, includes as the ancestral home of the Indians not only the northern regions of China, but also Siberia. The Siberian territory is also considered the birthplace of the proto-Americans by our compatriots - Yu.G. Rychkov and E.V. Yashchuk. In their opinion, in the Upper Paleolithic era (about 26 thousand years ago) on the territory of Siberia there was an initial community, which gave rise to two lines of ethnogenesis - Siberian and American. A more extensive area of ​​the ancestral home of the American natives is indicated by Neel and his colleagues. After analyzing the geographical distribution of four groups of mitochondrial DNA (A, B, C, D) and T-lymphotrophic virus type II (HTLV-II), they found the latter in 11 of the 38 groups of Amerindians studied, as well as in Mongols, but did not find it none of the 10 studied ethnic populations of Eastern Siberia. Therefore, the authors believe that the immediate ancestors of the Amerindians had common roots with ethnic groups living on the territory of Mongolia, Manchuria and Siberia.

However, many researchers do not mention Siberia at all among the places where the proto-Americans could come from. So, M. Ney and A. Roychudhuri, based on the variability of blood proteins in 26 different populations of the world, believe that the first colonizers of the New World were people from the eastern regions of Central Asia, who also gave rise to the ethnic groups of Japan, the islands of Polynesia and Micronesia.

In the same subparagraph, we will include one geographical object, namely the so-called "rifts" on the river. Chumysh. Although this is a geographical object, it is, as it were, included in the general "complex" of the historical sights of the Zarinsk region described above.

Natural monuments in the east of the region are of great interest. For example, islands of linden groves preserved in the dense black forests of the Zarinsk region. They testify that once Siberia had a warm climate and these trees were common here.

Back in the 50s. of our century in the deep villages of Altai one could see many peasant houses with interior painting on wood. It was then that the employees of the Moscow Research Institute of the Art Industry, who organized a search expedition, discovered an unusual thing in the village of Khmelevka (Zarinsky District) - a fragment of a mural with the name of its author. A painted guard was found (the upper part of the board above the Russian stove), on which was written: "Akent Bushuev. 1897". This is a huge rarity. Most of these paintings, like other works of old folk masters, do not have signatures. One common name for these authors is the people. Through his collective efforts, an artistic tradition was created and developed from generation to generation.

The new time has significantly changed the peasant life. The walls of village houses began to be covered with plaster, and interior Altai painting can only be seen in museums, including the Altai Regional Museum of Fine and Applied Arts. This kind of folk art now finds expression in small forms. Decorating household items has by no means lost its significance. From ancient times, these things carried two principles - utilitarian and artistic, which existed in natural unity.

On the territory of the district there are descendants of immigrants from Central Russia. Which in the 16-19 centuries moved here for a number of reasons. Someone came to Altai for free land, someone was looking for "Belovodie", someone moved as assigned to factories.

2. Weekend tours and their holding in the Zarinsk region

2.1 Weekend tours

Initially, weekend tours were invented for business people who simply do not have enough time for a vacation, who find it difficult to escape even for a week, not to mention a full monthly vacation.

How often do we wait for a day off in the hope of a little rest, but spend them in household chores and affairs. Wouldn't it be better to relax on the weekend for real, to afford weekend tours, with its variety of nature, wonderful ancient cities and museums, provides many opportunities for tourists. The most attractive thing about these mini-journeys is the variety of possibilities. Such tours offer universal programs: family travel, corporate or tours with friends. Couples in love can organize a weekend tour simply as a "romantic" trip. Such mini-travels as weekend tours will allow you to escape from everyday life and have a great rest. travel companies When organizing such trips, they think over and organize everything to the smallest detail. And a comfortable bus, and food, and accommodation. Such tours are a great opportunity to get to know colleagues at work better, meet new people or strengthen family relationships.

Weekend tours are a 2-3 day exciting vacation, as a rule, only one working day - Friday, of various directions:

cognitive tourism does not depend on the age of tourists, but only on the range of their interests. A lot of things can interest a person, and especially something unusual and unusual, previously not seen and unknown. Therefore, when developing a market, when advertising, special attention should be paid to the coverage of these particular sides of the tourist route.

There are two types of educational tours:

1) stationary tours - with the stay of tourists in one city, tourist center;

2) route tours - visits to several settlements and centers of attractions, built in the form of a travel route.

entertainment tours (the basis of weekend tours). Their main goal, of course, is entertainment during a tourist trip. All entertainment tours, as a rule, have a short duration. Their duration is usually 2-4 days. The most common recreational tours are "tours at the end of the week" (week-end tour). The main programs are excursions and entertainment. Excursion, as a rule, is provided one - an overview of the city. The main direction is entertainment according to their chosen type. One of the types of services on such tours is participation in festival programs, festive events taking place in the place of rest. When visiting theme parks - actually visiting them (providing tourists with entrance tickets, often at reduced prices). Evening entertainment events are usually required (restaurant, special concert, etc.). Meals - most often half board (breakfast, dinner). Dinner often falls at evening events and may or may not be included in the price of the tour, depending on the obligation and attractiveness of the event. That is, when planning meals, it is taken into account whether or not dinner is included in the leisure or even evening excursion program.

Recreational tours can be of two types:

1. Periodic, or one-time, tours - organized for the holidays (Christmas tours), during vacations, to traditional festivals (Venetian, in Rio de Janeiro) or can be timed to coincide with some one-time events or activities (for example, 1000 the anniversary of Christianity or the celebration of some major national dates, etc.).

2. Regular, or permanent, tours - to specially created places of permanent entertainment (Disneyland or other theme parks, casinos in Las Vegas (USA) and Sun City ( South Africa)); other smaller or less well-known places of entertainment that attract tourists.

ecological tours - the concept of "ecotourism" covers a fairly wide range of travel - from small educational tours for schoolchildren to regular tourist programs in national parks and reserves. The profit from this type of tourism can be partly used to finance environmental protection activities.

business tourism - tourist trips for business purposes (business travel) in one form or another have existed for more than a decade.

For the successful conduct of weekend tours, two groups of important tasks and methods can be distinguished:

tourist service program:

accommodation;

leisure and entertainment services;

sports programs;

excursion service;

transport services, domestic services and etc.

From the complex of these services, a tourist service program is formed. From the point of view of program services, tourist programs are always a thematic focus. Depending on the subject of the tour, a certain set of services is compiled, which depends on the purpose of the trip and the level of comfort ordered. At the same time, the program consists of basic services that correspond to the purpose of the trip, as well as services that complement and accompany.

The implementation of program services in tourism requires the following:

special training, retraining and advanced training of tourist personnel;

development of typical scenarios and cycles of recreational activities;

active development of tourism infrastructure;

state support for private entrepreneurs;

consumer protection guarantee;

organization of the request implementation system in such a way that the consumer can participate in the design of their own recreation program;

a differentiated approach to serving various groups of the population, connected by a commonality of socio-psychological characteristics and interests;

specialization of tourist enterprises for certain types of service programs.

Among the parameters for differentiating tourist recreation and travel programs, the following can be distinguished:

main types of recreational activities (recreational activities, cycles and systems of activities);

the main groups of the population for which the programs are designed;

the degree of orientation and dependence on the material and technical base, recreational resources and tourist infrastructure;

spatio-temporal localization, social and functional orientation (health improvement, communication, cognition).

Programmatic service primarily uses the motives and aspirations of customers. Naturally, not all of them can be clearly formulated and defined. Therefore, when describing them, it is necessary to adhere to a somewhat conditional classification based on the motivation of tourists when choosing one or another type of vacation or trip.

The motives of tourists when choosing a trip can be very diverse and depend on many factors. Among them, of course, are the age, the level of income of tourists, and national characteristics, and even fashion. However, among the variety of motives, experts identify the most typical ones that are present in most consumers in most tourist markets. They are usually the basis of standard maintenance programs that are common throughout the world. When choosing a program, economic considerations, territorial and climatic, and many others are also important.

Each type of tour, depending on the program, has a special specificity in the organization of tourist services, the distribution of time and the provision of services, and the technology of serving tourists. At the same time, the service program is based on the main purpose of the trip. With all the variety of program options, the principle "Purpose of travel - type of tour" is observed.

If this fundamental principle of organizing a tour, drawing up a program is not followed, then the work is doomed to failure, even if it consists of high-quality services of the highest category, since the tourist considers quality service only when the purpose of his trip is completed. If he did not reach it (say, he went to improve his health, but ended up on a mountain hike), then his impressions are negative. Consequently, the demand for such tourist services is falling. The same applies to faceless programs that are made up of services of various directions and topics and do not meet the needs of a particular segment of consumers. Any service program should be focused on a specific consumer and correspond to his target motives.

Potential clients of the hotel enterprises of the Altai Territory are, first of all, individual tourists coming to the region. They can be divided into two subgroups: guests who came to relax or improve their health (mostly family vacations), as well as customers who came in a group to celebrate a holiday. As a rule, the category of individual guests is made up of people aged 10 to 50 years. Analyzing the cost of accommodation in hotels and other accommodation facilities in Altai, we can talk about a significant variation and overpricing (the main complaint of customers). The weaknesses of the hotel industry include the fact that more than half of the accommodation facilities do not have their own website on the Internet, hotel enterprises do not work with travel agencies, more than 50% do not accept credit cards. As a rule, the prices for services are too high and do not correspond to the real level of service. Many hotels have not been restored since their construction.

2.2The possibility of their holding in the Zarinsk district

On the territory of the Zarinsky district, you can conduct weekend tours in the following areas:

ski tourism (Salairsky Ridge - separated into a separate tourist region of Altai).

this is a favorite time for representatives of active types of tourism in winter time of the year. Tyagun station can be reached by electric trains from Barnaul and from the Kemerovo region, however, with a transfer to the station. Artysht II. This place is ideal for 2 and 3 day tours. IN locality you can rent a house for the weekend, many tenants also offer ski rental. In the last century, there was a ski base in Tyagun, but at the moment, nothing remains of it. The cultural and entertainment program may include climbing the hill, from which you can see the neighboring village, Anatoly (named after the commander of the partisan detachment, who liberated the villages from punishers and kulak squads of the "holy cross", sometimes retreated and went into the taiga, made raids and raids) and the entire Tyagun. This is an extraordinarily beautiful place at any time of the year. Standing on, even if not a big, hill, you can observe all the beauties of the Siberian taiga. In winter, the taiga is like a fairy tale. Slender firs are covered with sparkling fluffy snow. At such a time, it seems that everything in the taiga has fallen asleep. But even in this harsh time, many animals are active. Squirrels and crossbills deftly exfoliate seeds from cones of coniferous trees. Pine gives food to the largest taiga birds - capercaillie. All winter they feed on pine needles. Owls catch careless mice. True, from spring to autumn, you need to be wary of ticks, which are becoming more and more every year. Once upon a time, millions of years ago, Salair raised his peaks high, was a real mountain country, but everything in this world grows old, even mountains, and now the ridge can only be called mountains with a stretch. At the moment, at st. Tyagun receives its systematic development "Ski complexes of the Salair Ridge".

It is also possible for 3 days off to make a short march on skis from the village. Togulenok to the station. Tyagun or Anatoly. True, you will have to leave on Thursday evening in order to get to Togulenok at night, set up camp and move towards the intended goal in the morning. Arriving at final destination travel, take the train (you have to wait for it) and return to the city.

Art. Togulenok has long been a favorite vacation spot among Altai (and not only Altai) tourists. Tourists and climbers conduct training camps here today. There are also tourist rallies, ski tourism and orienteering competitions. Hiking, skiing and cycling tours are organized.

In addition to living in tents and "village" houses, Zarinsky district has a rest house "Forest Dal". Located 40 km. from the city of Zarinsk to the village. Yanovo on the banks of the Alambay River, where the taiga begins, in a surprisingly beautiful place, among majestic pines, surrounded by clean and fresh air. Has a large area. Recreation is great for both youth companies, family companies with children, for corporate events. For vacationers there are cozy heated cottages for 4 - 12 people. In the cottage: rooms for 2-3-4 people, a hall with upholstered furniture, tables, cabinets, a wardrobe, a bathroom (toilet, washbasin, shower). To services of vacationers: dining room: (organized 3 meals a day); entertainment complex: billiards, gym, computers, sports equipment rental (skis, skates, sledges), banquet hall-disco, cafe-bar; health-improving complex: sauna, swimming pool, banquet hall.

Weekend hikes - in the summer, in my opinion, it is still easier to move around than in winter, and the situation is much better with an overnight stay. If, with the onset of the warm season (namely, when all the snow has melted), Art. Tyagun no longer attracts tourists as much as in winter, then Art. Togulenok opposite. As mentioned above, here is the exit of the rock to the surface, and if it is simpler, the "rock" on which not only professional climbers, but also simple outdoor enthusiasts are engaged. For hiking tour You can use historical themes. And over the weekend to do (of course, a small part of it) "the path of the partisan."

Bike tour - like all of the above can be presented in the area. It is especially interesting to travel through the taiga, realizing that these places have not yet been chosen by "reasonable man" and have not contributed to its destruction. And over the weekend, calmly and not very straining, you can overcome a distance of 40 - 50 km., In general, get from one station to another.

Also in the area you can raft down the river. Chumysh or Alambay. But these tours will take at least 5 to 7 days to get the most enjoyment. Although for those who want to walk on calm water, there is an option for rafting along the river. Chumysh, or rather along its lower reaches. Such a rest is suitable for those who like to often climb out of the alloy, as in some places, on the turns, Chumysh is quite smaller. It is also not uncommon for snags sticking out from under the waters, hanging "combs".

Jeep - tours - the area is great for such tours. The boundless, and sometimes impassable taiga will give a lot of memorable impressions for the coming year. Take at least the road that goes from the city of Zarinsk to the station. Tyagun (not the most pleasant place, especially in the off-season). Here you can experience all the "charms" of off-road driving and enjoy the beauties of the area. This year, the city of Zarinsk was included in the number of cities participating in the game "DozoR. Lite". The essence of the game: Tasks and tips are sent via ICQ to the team coordinator. The coordinator hands over the task to field players who follow to the right place. Having found the correct code (key), the team reports it to the headquarters of the organizers. Competitions are held in the dark.

The package of services on such tours, of course, is focused on a particular sport. However, there are also General requirements to the organization of all weekend sports tours. The presence of natural and recreational conditions in the organization of tours is especially importance. Ski tourism requires mountains; for rafting - the presence of rivers with interesting sections, with the presence of simple obstacles, the possibility of convenient transfer and removal from the route, etc.

The material base (hotels, transport, sports equipment) should also be oriented towards recreation and a certain type of tour. Tours require the rental or sale of special equipment.

Excursion program - a small amount, the main attractions. Perhaps a combination of sightseeing and educational and sports programs. Let's say a bike tour with stops for sightseeing.

On the territory of the Zarinsky district, you can make a weekend tour of a religious orientation or a pilgrimage. We have already mentioned the cave Orthodox church built by the monk Daniel. The most interesting thing is that Orthodox believers come here to bow to the shrine and do not lose hope that someday prayers and divine services will be performed in this unique church again.

Not far from the cave complex is an ancient spring, the source of the "Holy Key". Tradition says that an innocent girl, who scooped up water from a spring in her palms to quench her thirst, had a reflection of the icon of the Mother of God in this water. Residents of the surrounding villages have long considered the spring sacred and, when they fall ill, come to it to ask God for healing. If faith was firm and prayer sincere, then a miracle was performed, and even hopeless patients got rid of their ailments. Many people today make a pilgrimage to the holy spring.

There is also a holy spring not far from the village. magpie log; mass pilgrimages to him did not stop even during the time of militant atheism. Today, the St. John the Baptist skete of the Barnaul Women's Znamensky Monastery is located here; a temple is being built.

In addition to the holy key and the temple, not far from the village. Sorochi log is a picturesque lake, bordered by forest. Which is suitable for a short rest, the main thing is to correctly determine the shore. Since one coast is sandy, and the opposite is muddy. Zarinskaya Church as an excursion object to visit during the weekend tour. Historical prerequisites for visiting it - Until now, on the face of the Virgin and the image of the baby Jesus on the icon of the Mother of God "Assuage my sorrows" in the temple complex of the Ascension Church in the city of Zarinsk in the Altai Territory, traces of myrrh flow are clearly and clearly visible. Moreover, on the right cheek of the Most Pure Lady, it is precisely the paths of tears that are clearly visible. For the first time, the fact of the myrrh-streaming of the icon was noticed on February 16, 1999 by the dean of the Zarinsky district Dmitry Kapranov. The outflow of the world from the icon lasted for more than 1.5 months. Then, on April 1, a commission of the Altai and Barnaul diocese arrived in the city, which subsequently confirmed the divine origin of this phenomenon. The icon measuring 1 by 1.5 meters was presented to the church by the Zolkin family from Zarinsk. The image, made on chipboard, is inserted into the frame under glass. As the examination showed, the inside of the icon was clean and dry. However, as its frame and the wall behind the shrine. It is noteworthy that "Satisfy my sorrows" was attached at a height of three meters, access to it was not possible. "Places are as if dried up, at the end of the dried streams there are white spots. On the surface of the icon, traces of dried streaks were found, as if from water, especially on the surface of the face of the most pure mistress, the right cheek - as if from tears. And on the whole image of her and the God-baby "multiple traces of streaks. White spots turned out to be an accumulation of a thin, powdery substance, odorless and tasteless," says one of the copies of two reports hanging next to the icon. “Local interpreters connected this phenomenon directly with the bombings in Yugoslavia. But something else is remarkable - just two years later, on February 16, 2001, Archpriest Dmitry Kapranov, the first rector of the Zarin Church, died. The miracle of divine manifestation is given to us to strengthen our faith and spirit. It can be an omen of both joyful and sad events," Father Andrei noted. And at the beginning of 2005, the icon of the Mother of God "Assuage my sorrows" again began to stream myrrh. This happened when the holy icon was transferred from the Church of the Holy Equal-to-the-Apostles Prince Vladimir to the Ascension Church, which together make up the temple complex. Despite the fact that now the icon does not stream myrrh, pilgrims from all over the Altai Territory constantly come to the church to bow to the shrine. And every week they perform prayer singing here.

On the weekend you can visit Zarinsk, there are not bad hotels, cafes (although many of them do not work after 11 for some unknown reason) and a restaurant.

A historical tour is organized, with an excursion program designed to highlight the historical development of the area using examples of landmarks. Cultural events - visits to the local history museum, historical and cultural attractions. Food items are ordered in convenient proximity to the scheduled excursion objects. Stationary tours are more likely to offer half board or (rarely) breakfast only

Here you can visit: the temple (one of the most beautiful in the region), the museum of local lore, walk along its streets. The name of the streets is directly related to the history of Zarinsk.

Street of Warriors-Internationalists will remind you that three young guys from Zarinsk gave their lives, fulfilling their international duty in Afghanistan.

Street 40 Victory is named in memory of the people who died during the war.

Taratynova Street is named after the SU-53 foreman Ivan Yakovlevich, who in 1977 led a team of fitters in the construction of housing and tragically died at his workplace in October 1981.

Zarinsky inter-settlement museum of local lore - The museum was founded in July 1971. For several years, the museum's exposition was being decorated, the opening took place in November 1978. The museum contains materials about the partisan movement of 1919-1920, memoirs, photographs of the leaders of the partisan movement. Museum of Local Lore(back in the late 60s, early 70s, historical material was collected by enthusiasts - local historians of the Sorokinskaya school). And in 1971, a committee for preparation and collection was organized. The museum was opened in 1978. It was opened in a large wooden house built in 1910. In 1984 the museum was awarded the honorary title People's Museum). Halls:

1. Hall of pre-revolutionary life of the local peasantry.

2. Exhibits of the archaeological expedition conducted in the area.

3. Exhibition of representatives of the fauna of the Zarinsk region.

4. Permanent exhibition of paintings by Nikolai Alexandrovich Ruzin.

5. Hall of Military Glory: expositions on civil and V.O.V.

6. Works of Altai artists.

7. Exhibition about famous people of Zarinsk, writer M.S. Bubennov, Honored Glass Artist R.F. Muratov V.S., Honored Doctor R.F. Nemchinov E.P.

8. Corner of old clothes.

10,000 items registered. Over 4 thousand fellow countrymen did not return from the battlefields. The museum is located on 2 floors of the building. Our countrymen look at visitors from photos.

Memorial of Glory in Zarinsk. The memorial was opened by the decision of the Zarinsk City Council of People's Deputies in 1985. An exposition was built, revealing the theme of the feat of the Zarintsy on the fields of the Great Patriotic War. In 1995, a new exposition section "Afghanistan: our memory and pain" was opened.

There is a building in the city in which in December 1919 a congress of partisans of the Chumysh volost was held; Memorial "Field of the Communards". Also, every year pop stars come to Zarinsk on the day of the city, thanks to "Kokkhim". This momentous event takes place on the first Saturday of September every year. This is quite suitable for the theme of an entertaining weekend tour, only it is better to take care of the hotel in advance, since a huge number of residents of Zarinsk and nearby areas gather for the celebrations.

Conclusion

Drawing a conclusion from all of the above, we can judge that weekend tours in the Zarinsk region have unlimited potential. Here you can have a rest, both family and friendly company. Zarinsky district is suitable for almost all types of tourism, of course, not large categories, but still. Skiing, water, walking, cycling and auto all can be organized on the territory of the area we are studying. The area has a good location and a relatively mild climate. The Zarinsk region remains a favorite place for visiting the so-called amateur tourists, since this area is not so much chosen by travel agencies and travel agencies. Who strive to flood all the fashionable hotels and the base (although this also has a positive potential in the form of jobs for the local population). Those who love to relax "savage" will find in this area quite a few interesting, educational and memorable places for recreation and entertainment. But recently, the development of the tourism industry has been observed in this area - an example is the base "Forest Dali" and the developing "Complex Salair Ridge".

The only thing to remember when organizing and conducting weekend tours is, of course, responsibility to nature and the outside world. And of course about your safety. When going on vacation, even on a weekend, be sure to have a first aid kit and, best of all, a vaccination against tick-borne encephalitis. And it’s better to register with the Ministry of Emergency Situations when you go on vacation, especially if you go to the northeast - there is taiga and many surprises.

Bibliography

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23. Encyclopedia of the Altai Territory - Volume 1 - Barnaul: publishing house "Piket" 1997. - 488 p.

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Tourism in the Altai Territory // magazine "Rest in Russia" - No. 4, 2004

Weekend tours - a brief educational program on the "Subtleties of Tourism"

Weekend tours are a great type of vacation that allows you to quickly and “on the job” shake off office dust, eagerly inhale new experiences and gain energy in anticipation of a full-fledged vacation. In two and a half days of the weekend (which, if the vacationer wishes, expands to three), you can have time to fly to the sea, “enough” a dose of painting, sculpture and architecture in European capitals, visit an exhibition in Shanghai or an opera performance at La Scala, finally, just relax in the hot springs of Yalova or rejuvenate at a clinic in Lausanne. And with the modern development of the air transportation market, railway communication and road traffic, even the most remote corners of the planet are at arm's length! So, if you are thinking about the possibility of “switching off for the weekend”, but you don’t know where they usually go and how much it costs, pay attention to our propaganda educational program.

The advantages of weekend tours are obvious - the ability to meet the two days off a week allotted by the state, unwind and not fly out of the pipe.

Change of scenery

Weekend tours are a phenomenon that has appeared on the tourist market relatively recently, but has already managed to gain whole armies of admirers. Such a short vacation is especially relevant in the conditions of constant employment of a resident of a metropolis: breaking out on vacation twice a year for two weeks is considered the norm. So there is nothing surprising that you want to spend the weekend exciting: not just lounging on the couch, but saturating yourself with new impressions and feeling a surge of strength for new achievements. And at the cost of weekend tours, you can’t say that they hit your pocket hard: of course, it’s cheaper to stay at home, but if you are used to going out with your family or friends, the cost of such a “hike” will be approximately equal to a weekend trip around the cities of the Golden Ring or a budget bus tour to the nearest European capital.

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About the pros and cons

Like any other type of holiday, weekend tours have their pros and cons. The advantages are obvious - the ability to meet the two days off a week allotted by the state, to unwind and at the same time not fly into the pipe. However, there are also disadvantages. First of all, it is the inability to fully relax: drive out the accumulated stress, thoughtfully walk around the sights and really feel the unique pace of life in another country. Secondly, you should be prepared for the fact that on the weekend tour you will have quite a serious activity: flight or relocation, accommodation in a hotel, excursions ... You will be able to relax mentally rather than physically, and it may happen that after the weekend, spent on a trip, you will want to relax, and not go to the working week with new forces, which, alas, are not.

The expansion of the geography of weekend tours is a characteristic (and pleasant) feature of recent years.

Where we go

The expansion of the geography of weekend tours is a characteristic (and pleasant) feature of recent years. And this is connected not only with the development of tourism in Russia, because today in almost every interesting and ancient city of our immense one can comfortably stay for a few days. The expansion of the geography of flights of Russian and foreign airlines, the increase in the number of flights in a certain direction per day and the reduction in the cost of air tickets also make a significant contribution. All this allows you to literally gallop through Europe without hassle - and at such a speed that the hussars never dreamed of! Of course, it’s still impossible to “get off for a couple of days” to more remote corners of the planet (I would like to believe that science will allow us to do this in the foreseeable future), however, there are a lot of countries located at a distance of up to 4 hours of flight from Moscow and there will definitely be enough of them not for one weekend.

Important little things

If you plan to visit any visa country for the weekend, you should take care of the documents in advance. The holders of multiple Schengen have an absolute advantage here: the countries included in the Schengen zone will be enough to study over the weekends for more than one year!

In addition, air traffic between Moscow and European capitals is developed to a solid top five: an abundance of flights throughout the year will allow you to plan a weekend tour without hassle.

It is also worth listening to the body: whether it is a train or an airplane, considerable loads fall on it - and this is in a short period of time. At the same time, upon arrival at your destination, you are unlikely to want to relax without moving in your hotel room - ahead of sights, excursions, walks around the city. So if you do not feel the strength in yourself for forced marches, it is better to think in advance about the advisability of such a rest. Well, a separate issue is a sharp change in climate. If you fly for three days from snowy Moscow to hot Egypt, and then return again to the cold and snowstorms, get ready for a cold, which, alas, will negate all the mental and physical results of the trip. Therefore, for such a short period as a weekend, it is better to choose countries with a similar climate or travel around nearby cities Russia.

The duration of the flight to the resorts of the Mediterranean Sea - no more than 4 hours, to the Adriatic - about 3-3.5 hours, and up to year-round warm resorts Red Sea and Persian Gulf - 4 hours "with a penny".

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Issue price

The price "fork" of weekend tours is quite large. Weekend trips to the nearest cities of the Golden Ring will cost from 5000 RUB when traveling by bus. Exotic modes of transport will cost more: for example, Tolstoy’s estate Yasnaya Polyana can be reached by a retro train drawn by an old steam locomotive, with Kursk railway station Moscow - such a one-day trip will cost from 6500 RUB.

Saint Petersburg is one of the most popular destinations for weekend trips. Round trip to branded train"Red Arrow", which turns the road itself into unforgettable journey, will cost from 7000 RUB, the high-speed Sapsan travels faster, but is much less romantic, due to which it costs about 6000 RUB in both directions. Add to the cost of travel accommodation in a hotel in St. Petersburg, as well as meals and the cost of entrance tickets to attractions or excursions - such a tour will cost about 15-17 thousand rubles per person at least.

Bus or rail tours weekend trips to Eastern European countries are also relatively inexpensive - the cost of the most budget options starts from 250 EUR. As a rule, such programs include one or two nights in a hotel. Tour operators expediently use the first and last night for moving, so as not to waste precious time.

And of course, for the weekend it is quite possible to have time to fly to the gentle sea. The duration of the flight to the resorts of the Mediterranean Sea is no more than 4 hours, to the Adriatic - about 3-3.5 hours, and to the year-round warm resorts of the Red Sea and the Persian Gulf - 4 hours "with a penny".

The cost of sea tours for the weekend starts from 350-400 EUR with the most budget accommodation.

It is important to analyze the impact of the tour on the rehabilitation of people after a working week, analyzing the essence of weekend tours as a phenomenon in a person's life. Determine the functions of the weekend tour, the choice of the area and the acquisition of the group.

After a working week, a person often experiences a breakdown, emotional and physical stress, a decrease in motor activity, a state of stress and even depression. Releasing a person from feeling tired by contrasting change of environment and type of activity is the main task of the weekend tour.

The purpose of the weekend tour in terms of experiment -

analyze the impact of the tour on the rehabilitation of people after a working week. Analyzing the essence of weekend tours as a phenomenon in human life, we can highlight some general functions: "sports" - restoration of physical tone and performance, strengthening muscles, developing endurance, etc .; "emotional" - mood improvement, improvement of the psycho-emotional state; "environmental" - environmental harm, familiarization of man with nature and respect for it; "social" - the development of communication skills and mutual assistance in a group in natural conditions, organizational skills; "cognitive-developing" - the study of recreational (historical, religious, natural) attractions of the area, cultural development, etc. .

To organize and conduct recreational tours weekends, in general, there are no standard requirements established by regulatory documents, except for the case of trips with students. Neither this nor other regulatory documents regulate the quantitative parameters of a recreational trip (the duration of the tour and the length of the route), the choice of area, the recruitment of a hiking group, the choice of equipment and the order of meals for participants in hiking conditions, etc.

These, undoubtedly, important points in the organization and conduct of recreational tours are determined by the organizers themselves (travel companies or leaders of amateur tours), based on the goals and objectives set, safety requirements, the availability of organizational and material resources, etc. Thus, the very effectiveness of achieving the goals of each a specific campaign will dictate the basic requirements for its organization and conduct.

When choosing a tour area, one should take into account, first of all, the goals and objectives set for it, the composition of a particular group (age, health status, aspirations and wishes of the participants), the amount of free time that the participants have. For recreational and health-improving trips, an area is selected that will allow the best way to fulfill the tasks of rehabilitation, full rest of participants in the natural environment. Cognitive tasks can also be successfully combined with recreational tasks - expanding the horizons of participants, their knowledge of nature, the cultural and historical heritage of their ancestors, etc. Usually such trips are made “along the native land” and pursue, among other things, local history goals.

Thus, the choice of the health tour area is dictated by the presence of natural recreational resources in it (forest areas: clean water bodies suitable for swimming, clean air, aesthetically attractive landscapes, etc.). In addition, it is determined by the presence of target recreational and educational objects of the visit, which will arouse the greatest interest among the participants of the tour. Such objects include, for example, local sections of the route with the most beautiful landscapes, picturesque lakes or groups of lakes; rivers, attractive areas of forests (pine light forests, groves of broad-leaved trees), etc.

The organization of a tourist tour certainly includes the acquisition of a group. A health trip group is formed on the basis of a common interest and desire to take part in a specific tourist event. In the case of weekend tours and multi-day recreational and health trips, the health status of the participants can serve as a limitation (it should allow them to endure the physical loads of the trip). It is recommended to complete a group of participants of approximately the same age and social status (then a common interest and ease of communication is achieved). For example, you can create a school, student, family group, etc. At the same time, it is known from tourism practice that the effectiveness of managing a group and achieving the goals of a trip will be maximum if the group of tourists does not exceed 12-15 participants. In the case of more massive hikes, it is advisable to divide the entire hiking group (“detachment”) into “departments” with their tourist leaders (instructors).

In any form of organizing a health trip (amateur, commercial, social), there is a formal or informal leader in the group who takes responsibility for its successful implementation. When a trip is carried out by a tourist organization, the leader is appointed officially (by order of the organization).